NBA · Atlantic · Brooklyn, New York, US · Barclays Center
Brooklyn Nets
From the ABA's dazzling Doctor J era to the long purgatory of New Jersey, and now reinvented as Brooklyn's sleek cultural statement at Barclays Center, the Nets are professional basketball's most restless franchise - always chasing the next identity, the next superstar, the next borough.
1967–1976
The ABA Years
Dr. J and two championships in a rebel league
The franchise was born in 1967 as the New Jersey Americans, one of the original teams in the upstart American Basketball Association. After moving to Long Island and rebranding as the New York Nets, the team found its identity when it acquired Julius "Dr. J" Erving in 1973. Erving was the most electrifying player in basketball - a high-flying forward whose acrobatic dunks and artistic game transcended the sport and made the ABA must-watch entertainment.
With Dr. J leading the way, the Nets won ABA championships in 1974 and 1976. Erving's performances in those playoff runs - including his legendary baseline reverse layup against the San Antonio Spurs - cemented his status as the most exciting player of his generation. The Nets were the class of the ABA in its final years.
However, when the ABA merged with the NBA in 1976, the Nets were forced to pay the New York Knicks $4.8 million as a territorial fee for operating in the New York market. Unable to afford both the fee and Erving's contract, owner Roy Boe sold Erving to the Philadelphia 76ers, gutting the franchise at the very moment it needed its star most.
Key Facts
- Founded in 1967 as the New Jersey Americans in the ABA
- Julius Erving acquired in 1973, transformed the franchise
- Won ABA Championships in 1974 and 1976
- Forced to sell Dr. J to pay NBA merger territorial fee
1977–2001
New Jersey Struggles
Decades of searching in the NBA
Stripped of their superstar and saddled with financial problems, the Nets' early NBA years were dismal. The team bounced between venues in New Jersey, struggling to establish a stable identity or competitive roster. There were occasional bright spots - Buck Williams's toughness in the early 1980s, a surprising playoff run in 1984, and Derrick Coleman and Kenny Anderson providing excitement in the early 1990s - but sustained success proved elusive.
The franchise cycled through owners, arenas, and identities without finding a permanent home or a winning formula. Playing in the Brendan Byrne Arena (later Continental Airlines Arena) in the Meadowlands, the Nets existed in the shadow of the Knicks, perpetually seen as the lesser New York-area franchise. Attendance was often poor, and the team frequently found itself in the lottery.
The suffering would eventually yield one of the greatest point guards in NBA history and a brief, glorious run at the top of the Eastern Conference.
Key Facts
- Struggled financially and competitively after the ABA-NBA merger
- Played in the Meadowlands, perpetually in the Knicks' shadow
- Buck Williams, Derrick Coleman, and Kenny Anderson provided bright spots
- Frequently among the league's worst teams through the 1990s
2002–2007
The Jason Kidd Era
Back-to-back Finals appearances
Everything changed when the Nets acquired Jason Kidd from the Phoenix Suns in a 2001 trade. Kidd, one of the greatest playmakers in basketball history, transformed the Nets overnight. In his first season in New Jersey, the team went from 26 wins to 52 and reached the NBA Finals, where they fell to the Los Angeles Lakers in four games. The following year, they returned to the Finals, losing to the San Antonio Spurs in six games.
Kidd's court vision, defensive intensity, and leadership - combined with the scoring of Kenyon Martin, Richard Jefferson, and Kerry Kittles - made the Nets the team of the Eastern Conference in the early 2000s. The back-to-back Finals runs put the franchise on the national stage and proved that, with the right player, the Nets could compete at the highest level.
The window closed as the supporting cast was dismantled and Kidd was eventually traded to Dallas in 2008. But the Kidd era established a standard of excellence that the franchise would spend the next decade trying to recapture.
Key Facts
- Jason Kidd acquired in 2001, immediately transformed the franchise
- Back-to-back NBA Finals appearances in 2002 and 2003
- Lost to Lakers (2002) and Spurs (2003) in the Finals
- Kidd traded to Dallas in 2008, ending the era
2012–Present
The Brooklyn Era
A new borough, a new identity, and ongoing reinvention
In 2012, the Nets completed their long-planned move to Brooklyn, opening the Barclays Center and rebranding with a sleek black-and-white identity that captured the borough's cultural energy. Russian billionaire Mikhail Prokhorov had purchased the team in 2010 with grand ambitions, and the move to Brooklyn was meant to transform the franchise into a premier NBA destination.
The early Brooklyn years were marked by aggressive spending. The blockbuster 2013 trade that brought Paul Pierce and Kevin Garnett from Boston was meant to accelerate contention but instead depleted the Nets' draft capital for years, yielding first-round picks that became Jaylen Brown, Jayson Tatum, and Collin Sexton for the Celtics and Cavaliers. The Nets bottomed out in the mid-2010s, posting some of the worst records in team history.
The franchise rebuilt around a new superteam concept in 2019, signing Kevin Durant and Kyrie Irving and later trading for James Harden. But injuries, chemistry issues, and the eventual departures of all three stars left the Nets in yet another rebuilding cycle. The franchise's history in Brooklyn has been defined by bold swings - some that have paid off spectacularly and others that have set the franchise back years.
Key Facts
- Moved to Brooklyn and Barclays Center in 2012
- Disastrous 2013 trade for Pierce and Garnett gutted draft capital
- Signed Kevin Durant and Kyrie Irving in 2019
- Superteam era ended with all three stars departing by 2023